ROBIN WEBSTER: I am as guilty as any, having worked as a sort of techie professional in this for a long time of writing those sentences that go "By 2050, the trajectory of the curve will be movement this and carbon capture and storage," these paragraphs that just mean nothing to nobody. And they are about things which are far away in time, far away in place. We were using these words like ‘sustainability’ and ‘trajectory’ and ‘parts per million’. And I was like, what on earth is this language? It doesn't say anything.
HZ: ‘Parts per million’: that's the stuff to get people up and ready for action.
ROBIN WEBSTER: 450 parts per million, let's go!